PR fail – or refreshing modesty?

PR fail – or refreshing modesty?

UPDATE: See the end of this story for an update. Pictured right is Khasab Fort, a small, 17th-century Portuguese-built castle that sits on the waterfront at Khasab, a tiny Omani town overlooking the Strait of Hormuz at the head of the Gulf. Last month Khasab Fort won the International Award at the 2010 Museums & Heritage Awards…

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Local talent

Local talent

A brilliant opinion piece in Abu Dhabi’s The National newspaper by one of my favourite Middle East commentators, Sultan Al Qassemi (who blogs at Felix Arabia), remarking on how the United Arab Emirates – despite its name – lacks a unified identity, either in corporate branding or in many of the practical aspects of government….

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To the Max

To the Max

Very interesting to see this teaser in ArabianBusiness.com for a forthcoming exclusive interview with British PR supremo Max Clifford. Dubai needs a “softer image”, apparently. The place is “obsessed with money and wealth” and – worse – it’s also expensive. Well, hold the front page. We’ve been here before. A hundred years ago, a certain…

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